If you are reading this, you are probably aware of all the new Final Cut Pro Studio 2enhancements, including Soundtrack Pro 2, 3D support in Motion, and the new “Color” application included in the suite. Also. Apple announced Final Cut Server. This tool will add a much needed incorporated high end asset management tool into the FCP workflow. Based on what I read in the forums and on the web, the FCP community is thrilled with all the news. I share this view. By the way – be sure to check out the quick-tours for Color, FCP Studio 2, and FCP Server on the Apple site.
I sat through the live web updates for two hours, studied all the new specifications posted on the site, and finished up by ordering my copy of the update. I wanted to share a bit of personal insight in reference to today’s big announcements.
In terms of Soundtrack Pro 2, Apple has made major improvements to the software. With the addition of 5.1 support, multi-track recording, and a host of additional enhancements, Soundtrack Pro 2 becomes a major player and a solid consideration for those who have been using multi-track DAW applications like Pro Tools, Digital Performer, and Adobe Audition. The only catch with STP 2 is that it is not available as a standalone application. No secret of course.
I must admit that I am confused about one particular issue. First, it’s no secret that Color is Apple’s re-branded version of Final Touch HD. Prior to the acquisition, this was a $5000 piece of software. Now it is bundled with Studio Suite 2 at no additional cost. This is fantastic, and it was totally unexpected.
Final Cut Server will sell for $999. This version includes support for up to a 10 user license agreement. In my opinion this is priced accordingly *if* multiple user support is required. My question is – what about small post facilities and freelancers? Has Apple essentially restricted aggressive adaptation to this new asset management system? In my opinion they should have released a single user license version, or a scaled variation – and priced it accordingly. Just to be clear – I’m not stating that the $999 tag [$1999 for unlimited license support] is out of line. I’m just a bit perplexed as to why FCP server would cost almost as much as the entire studio suite? Is this not a valid assessment?
I checked the status of my order a few moments ago. Estimated shipping date for Final Cut Studio 2 is “… On or Before May 31st …” I’m sure that we will have lot’s too discuss in the coming weeks.